| International innovation, research and consultancy to help develop new markets, optimize innovation and offer sound practical decisions. With our partners - in and out of Europe - 1WR works with different networks, consultants and experts to provide creative, rapid and cost/effective solutions. |
Consumer research solutions
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>TrendSetters determines trends well in advance and sparks off NPDs >Qualitative studies help explain the whys and emotions; complemented eventually with semiotics and ethnographic studies through NET inter-agency platform >RapiTests combine the speed of internet with in situ exposure of concepts, products, designs and ads >WorldPanels uses complementary interviewing modes to build-up unique relationships with panellists |
New developments
