Business to business market research solutions
Desk research
Advantages and means
Before conducting any B2B research, the impact of a preliminary desk
research is always a benefit. In other words, before collecting primary
data, looking at secondary data always pays!Searching the Internet is useful but not always sufficient as much of its available information concerns commercial service presentations. Internet search engines are useful and complementary ways of searching the internet. Motors of multiple search engines are often useful.
1WR has access to university databases on research papers, and we often conduct desk searches for new projects.
We also gather printed documents that can be collected locally within various libraries or centres, as well as write and collect available commercial information.
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2002-2008. All Rights Reserved.
updated last April 2008
updated last April 2008