1WR Network: about 1 World Research (1WR.net)

Consumer research solutions

Information
>See 1WR quality scheme

>See our showcases to demonstrate our experience and capabilities

>Please request a presentation or a quotation: enquiries@1WR.net

>1WR conducts research under ICC/ESOMAR International Code of Marketing and Social Research Practice

>Marketing Solutions issue 7 on TrendSetters' applications, GENIAZ brand, product and communication development; RapiTests; Market Research Tutorials
>Marketing Solutions issue 6 on NET inter-agency platform, some international projects and fair trade
>Marketing Solutions issue 5 on Objective and precise POS measures, environmental reports, and video platform
>Marketing Solutions issue 4 on RetailChecks for consumer electronics and appliances, internet solutions and qualitative innovations
>Marketing Solutions issue 3 on Portals for product creation, future interviews and RapiTests innovations (mobile solutions and product optimization)
>Marketing Solutions issue 2 on TrendSetters creative consultancy, RapiTests and RetailChecks

About 1WR Network

1WR coordination

an international market research and consultancy network, "flat structured", composed of network, partners and field teams
international coordination and project management capabilities, that grows to meet the needs of projects, headed by Alexandre Khan, 1WR Director
projects conducted for IFF, Electrolux, Kodak, Guerbet, Bracco, Kraft and for other agencies indirectly for Unilever, Pfizer, Aventis, Colgate, Parker pens
projects conduced mainly in Europe and in the US, some in Africa, Middle East and North Africa, South Asia and South East Asia
project managers specialize in business sector and/or research areas

1WR solutions

a set of innovation, qualitative and consultancy services such as TrendSetters®, Product creation portal, Future market consultancy
a set of quantitative methodologies such as RapiTests®, RetailChecks®, WorldSurvey® with sound backing of market research software

1WR field capabilities

fieldwork directed to partners, agency affiliates agreeing to confidentiality of client information and field quality controls
specific field teams (1WRField) for continuous projects in Europe
specific field teams for ad hoc projects in African and the Middle East and North Africa
agency affiliations in Europe, North America, Asia Pacific, Middle East and North Africa, Latin America and Central America
international telephone fieldwork capabilities from London UK
quality scheme and training programme

NET

fieldwork directed to partners, agency affiliates agreeing to confidentiality of client information and field quality controls
specific field teams for continuous projects in Europe
NET is a flexible platform capable to co-ordinate consultants and agencies around the world under a common business model
NET’s strong belief that it is possible to remain creative and flexible; to rationalize processes and capitalize knowledge in an international context
Forums include Advice & Consulting; Economic research; Ethnographic; Trend research; New product/communication