1 World Research (1WR.net)
Consumer research solutions


Information
>See 1WR quality scheme

>1WR conducts research under ICC/ESOMAR International Code of Marketing and Social Research Practice

>Marketing Solutions issue 1 on TrendSetters' first findings

>Marketing Solutions issue 2 on TrendSetters creative consultancy, RapiTests and RetailChecks

>Marketing Solutions issue 3 on Portals for product creation, future interviews and RapiTests innovations (mobile solutions and product optimization)


Links
Home pages
>1WR.net
>Media solutions
>Durables solutions
>Automotive solutions
>Service solutions

Specific consumer research solutions
>Explore patterns and future scenarios
>Identify trends well before others
>Share trends and insights for creation
>Embrace social and cultural change
>Optimize concept or product features
>Understand the whys and emotions
>Decrypt names and graphics
>Test products, ads, packs and designs
>Observe in real life situations
>Validate a launch or its elements
>Segment and target meaningfully
>Track various usage and attitudes
>Estimate markets representatively
>Check retail presence and prices

Other solutions
>Consulting and training
>Media research
>Pharmaceutical research
>Business to business research
>Field research services

About site
>Send us your feedback
>Site map

Site map
Consumer solutions site map
To innovate




Futures research Explore patterns and future scenarios http://www.1wr.net/consumer/futures.php



TrendSetters Identify trends well before others   http://www.1wr.net/consumer/trendsetters.php

   Showcase: findings http://www.1wr.net/consumer/trendsetters.php#showcase



Product creation portals Share trends and insights for creation  http://www.1wr.net/consumer/pcp.php



Future markets consultancy Embrace social and cultural change http://www.1wr.net/consumer/fmc.php

   Showcase: example http://www.1wr.net/consumer/fmc.php#showcase



Product optimization Optimize concept or product features http://www.1wr.net/consumer/conjoint.php

   Showcase: example http://www.1wr.net/consumer/conjoint.php#showcase



To understand




Qualitative studies Understand the whys and emotions http://www.1wr.net/consumer/qualitative.php

   Showcase: case study http://www.1wr.net/consumer/qualitative.php#showcase



Semiology
Decrypt names and graphics
http://www.1wr.net/consumer/semiotics.php



RapiTests Test product, ads, packs or designs http://www.1wr.net/consumer/rapitests.php

   Showcase: case study http://www.1wr.net/consumer/rapitests.php#showcase



Observations Observe in real life situations http://www.1wr.net/consumer/observations.php

   Showcase: case study http://www.1wr.net/consumer/observations.php#showcase



To measure


Validate a launch or its elements http://www.1wr.net/consumer/quantitative.php

   Showcase: case study http://www.1wr.net/consumer/quantitative.php#showcase




Segment and target meaningfully http://www.1wr.net/consumer/segmentation.php




Track various usage and attitudes http://www.1wr.net/consumer/panels.php


http://www.1wr.net/consumer/panels.php#showcase




Estimate markets representatively http://www.1wr.net/consumer/worldsurveys.php


http://www.1wr.net/consumer/worldsurveys.php#showcase



About 1WR


Network http://www.1wr.net/consumer/network.php

Partners   http://www.1wr.net/consumer/partners.php

Field teams http://www.1wr.net/consumer/fieldteams.php

Quality scheme http://www.1wr.net/consumer/qualityscheme.php 

Vacancies http://www.1wr.net/consumer/enquiry.php

Contact us http://www.1wr.net/consumer/contactus.php

Site map  http://www.1wr.net/consumer/sitemap.php

Other solutions web links
Consulting and training Organisation support and capacity building
http://www.1wr.net/consulting/consulting.html
Media research Media http://www.1wr.net/media/media.php
Business to business research Business to business products and services http://www.1wr.net/b2b/b2b.php
Pharmaceutical research Pharmaceutical research with patients, medical workers and physicians http://www.1wr.net/pharma/pharma.php
Field services Fieldwork services for face to face, telephone and focus groups http://www.1wr.net/field/field.php
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