1 World Research (1WR.net)
Fieldwork research services


Information
>Internet fieldwork services are suitable both for high and low internet penetration markets

>See 1WR quality scheme

>See our showcases to demonstrate our experience and capabilities

>Request a presentation or a quotation: enquiries@1WR.net

>1WR conducts research under ICC/ESOMAR International Code of Marketing and Social Research Practice


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Internet fieldwork services
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Scope
For email/internet mail interviewing, 1WR uses open survey systems that offer:
Advantages of internet surveys include:
Stand alone and internet café field services
These are used where internet penetration is low.

Showcase: Internet research in emerging markets
Background
Specific parts of the project are retained to protect confidentiality. A research project required to assess usage and attitudes and help develop a new product in a North and West African cities. 1WR conducted this fieldwork in Algiers and Abidjan.
Sampling and methodology
Online research was not possible; hence a standalone PC program was used. We could show visuals and conduct interviews in a side by side mode or self-completed mode for computer literates. Some 400 people were interviewed in Algiers and half that in Abidjan.
Reporting
Data files and a field appendix was written to explain all training and fieldwork details.
Quality
On site by supervisor, manager and client.
Internet interviewing
These are used where internet penetration is good.

Showcase: Design online preferences
Background
Specific parts of the project are retained to protect confidentiality. A research project helped determine design preferences of certain components for a new product in London and Stockholm.
Sampling and methodology
An online survey was set-up, enabling participants to view pictures of the various design options. Some 200 people were interviewed. Half were recruited especially for this opertion and half wer from other internet sources.
Reporting
Data files and field appendix explaining fieldwork sources: pre-recruited and some "from the shelf".



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